Website Effectiveness – Key Areas

Website Effectiveness – Key Areas

Since the boom of web activity in the dot.com era, a lot of organizations have failed to build and maintain an effective website. As the website owner, it is your responsibility to drive this online channel forward in order to create a competitive advantage in online...
The Effects of High-Quality Backlinks

The Effects of High-Quality Backlinks

Being one of the most important aspects of SEO, a backlink represents a link on a web page that is directed to your website. The search engines, such as Google, consider the quantity and the quality of backlinks when determining the value of a website to a searcher,...
How Google Works

How Google Works

In order to maintain its results as relevant as possible for its users, the most known search engine, Google, has a well-defined process for identifying the best web pages. The process is continuously upgrared in order to make search results even better. In fact, this...
The Difference between Responsive and Adaptive Design

The Difference between Responsive and Adaptive Design

As we already know Google has always recommended responsive web design (RWD), especially after 4/21/15, when they rolled out a big update which ranked mobile-friendly websites higher. But what is different between responsive and adaptive design? 1. Responsive Web...
AdSense Tips And Tricks

AdSense Tips And Tricks

Google AdSense represents a program offered by Google that allows publishers in the Google Network of content websites to serve automatic text, video, image, or interactive media advertisements, that are targeted to website audience and content. These advertisements,...